Bryan, Garnier & Co advises on the sale of Webchutney to Dentsu Inc.
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New Delhi, May 23rd, 2013 – Bryan, Garnier & Co, the independent investment bank focused on growth companies, announces the completion of majority stake sale in Webchutney, one of the leading digital media agencies in India to Dentsu Inc.
Webchutney is a leading full-service digital agency providing creative, media and digital solutions for internet and mobile advertisers. It is one of the most successful and awarded independent media agencies with a proven track record of innovation and award-winning campaigns. Team of over 170 professionals serve a client base made up of national and international brands and groups such as Unilever, Bharti Airtel, Coca Cola, Mastercard, MakeMyTrip, HP and Microsoft.
The sale provides a successful exit to the financial investor, Capital18, for its majority investment in Webchutney since 2007. The deal also provides the acquirer, Dentsu Inc., a strong platform to reinforce its digital marketing capability in India.
Sidharth Rao, Webchutney’s founder, said: “Our discussions with the Dentsu team showed us early on strong complementarities in expertise and matching of vision. We look forward to combining our resources and creating the leading digital media shop in the country.”
Sarbvir Singh, Managing Director Capital18 said: “I am delighted to announce the sale of our portfolio company, Webchutney, to Dentsu Inc… Sidharth has built a fantastic team and under his leadership, they have delivered a great return for our stakeholders. We thank them for their efforts and wish them the very best for their innings with Dentsu.”
Gaurav Juneja, Executive Director at Bryan, Garnier & Co, added: “We are delighted to be a part of this transaction where we could successfully balance the interests of the existing financial investors and continuing founder/management team. This transaction demonstrates our access to leading strategic players in the Media sector and expertise in executing cross border transactions.”
For more information, please contact:
Gaurav Juneja
Executive Director – India
gjuneja@bryangarnier.com
Thibaut De Smedt
Partner – Paris
tdesmedt@bryangarnier.com
Surbhi Chhajer
Associate – India
schhajer@bryangarnier.com
About Webchutney
Webchutney is a leading full-service digital agency providing creative, media and digital solutions for internet and mobile advertisers. It is one of the most successful and awarded independent media agencies with a proven track record of innovation and award-winning campaigns. Team of over 170 professionals serve a client base made up of national and international brands and groups such as Unilever, Bharti Airtel, Coca Cola, Mastercard, MakeMyTrip, HP and Microsoft.
About Dentsu Inc.
Dentsu is a leading media agency in Japan and one of the top five media agencies globally. With the communications domain at its core, it is engaged in a wide range of business activities. From management and operating solutions to the implementation of marketing and communications strategies for advertisers as well as media and content holders. The Group’s reach extends beyond mass media advertising services such as media planning, creative execution and various marketing and sales promotional activities.